NO… ? (The MAGFAST Family Weekly Update #14 – June 30th)
It was the hardest decision we’ve made in a while… and I hope as you read this you’ll feel proud of us for making it.
Over the last few weeks we’ve been promising that today, Friday June 30th we’d unveil our new (and ridiculously generous) referral program, that gets you stunning MAGFAST kit for free when you simply share and folks go ahead and join the family.
The team worked hundreds of hours on this. I shot and edited no less than SIX videos (?) and we went round after round working with our tech partners to make everything perfect for launch today.
This Referral Program is a major initiative, one of the key building blocks to growing the business you’ve helped to launch…
And yesterday we decided it wasn’t good enough for you… yet. As proud as we are of how great its going to be, we just didn’t feel everything was ready to launch to our most valued friends.
When you will share with the referral program (and trust me you’ll want to – its really great) we want the experience to be super-easy and delightful – and we’re determined to make sure you get full benefit from your choice to participate.
Tim Cook, the CEO of Apple, was interviewed on Charlie Rose a while back and I remember clearly how he pointed out the importance of saying NO. No to projects that aren’t right in the first place (we’ve thrown out many, many more charging ideas than we are actually building).
And NO to releasing products that aren’t quite ready yet. So that’s what we’ve done this week.
This week we said NO to releasing the Referral Program – because it just isn’t quite good enough… yet.
But trust us it’s coming soon and it’s a doozy. You’ll find you want to share immediately and often – it’s that good!
Thank you again for everything. Your support humbles us every day.
Have a wonderful holiday weekend,
